Archive for July, 2009

Small Press Publishers — Encourage your authors to help you help them!

Tuesday, July 28th, 2009

Publisher’s Weekly estimates that more than 7,000 new publishers form each year. Typically, these independent new publishers are driven to publish books centered around their own interests. But how many of these publishers continue to thrive after 1, 2, 3 or more years in business?

Small press publishers have to do it all — attract authors, get publicity, get their books printed, and sell those books. Those are some daunting tasks!

Here’s a great article from the Center for Independent Book Publishing about what independent publishers can do to encourage their own authors to make publicity an easier and more effective task: