Promote your next title with a Magical Marketing Kit!

Ever wish you had a Magical Marketing Kit to promote your book before it hit the market?

Well, your wishes have come true!  Thomson-Shore is offering customers a complete package of promotional tools that will help you crank up interest in your titles before they are shipped to stores!

Why do you need a Magical Marketing Kit to promote your next title?

  • Promote your title before it's even in stores -- build interest, gauge the market and promote pre-sales!
  • Pair the kit with a digitally produced Advance Reader Copy short run of your title to gauge market interest which can help establish how large your offset run should be
  • Promote author events and tours by sending a direct mail postcard campaign to your fan list
  • Use promotional bookmarks in point of sale displays at the register in bookstores where you expect your title will sell
  • Send posters announcing the title launch or your author event and have a few extras on hand for your author to sign at the event
  • Use well placed QR codes to send interested consumers to your website to learn more about your title or to an online forum where fans can chat with others about the title, the author, the characters or the series.

How do you get started?

  • Call your fun and helpful Thomson-Shore Sales Manager or Customer Service Rep today and they can help you get started.  You can also reach us by calling 734-426-3939 or by emailing us at
  • We will turn your files around in 6 easy peasy days if you provide us with print ready PDF files (CMYK - 4 color process; no RGB; minimum 300 DPI resolution on all images)

What's included in the Magical Marketing Kit and how much does it cost?

  • Kits include: 35 posters (11 x 17); 200 postcards (6 x 4.25); 400 bookmarks (2 x 6); and one promotional QR code to place on your materials
  • Kits cost: $275 per kit for full color 1 side, black only on the reverse side OR $310 for full color on both sides
  • Additional QR codes are $15 each
  • Additional promotional materials can be added to your kits for a nominal fee.  Please contact us for more information on costs for additional product. 

Talk to your
sales manager or customer service rep about adding a digitally produced Advance Reader Copy short run of your title to your promotional materials!  You can also call us at 734-426-3939 or email us at to find out more.